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Overview of the event

As 2019 progresses, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift – which businesses can no longer ignore. There may have been a time when you could’ve dismissed artificial intelligence or visual search as gimmicks from the latest blockbuster science fiction film, but that time is long gone.

There are many new digital marketing trends and strategies that are evolving in the current high-tech era and businesses now need to use them to succeed in their efforts. The key is to stay on top of the trends and figure out what is the best for your business today. What was worked for you in a previous year may not work this year as new trends continuously keep on emerging.







Facts & Figures About The Event

7 Speakers
7 Topics
50 Tickets

Our Past Speakers


Vicky Mann

Chief Marketing Officer

VCMO


Divya Gupta

Managing Director

Maya Marketing


Lachlan Vogt

Manager : Emerging Technology

Accenture


Rody Bajo

Mr

align.me


Tristen Tan

Director

Schnap Digital


Neel Bhattacharya

Management Consultant

Infosys Consulting


Minna Weiner

Marketing Automation Specialist(Marketo)

Bennelong Funds Management

Want to become a speaker Please register here Register

Conference Schedule

Digital Marketing Summit, Auckland
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Topic Abstract

Marketing is constantly changing and in 2020 this is no different. In 2020 are you reaching your customers better? Are you using proven up to date solutions to support your business goals?

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How technology is shaping today’s marketing practices – AI, Machine Learning and what’s next? With technology, marketing truly owns the customer and now business strategy like never before Being data and insight led and how technology is at the heart of marketing today

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Topic Abstract

IBrand storytelling - Using science and psychology to win your customer's mind.
Facts tell, stories sell. This phrase still holds a lot of truth to this day.
The fastest and most effective way to build a brand is by building emotional connection with your audience; through brand story telling.

X Topic Abstract

The talk will focus on –

- The current market trending
- How they affect innovations
- Patterns of opportunity in the market
- Inspiring stories and examples
- AI and machine learning contribution in digital marketing space
- The importance and influence of big data and predictive analytics
- Customer privacy and KYC

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Topic Abstract

In today’s digital marketing world, there’s always a constant expectation to evolve and reach your customer based faster, smarter & better. Organization’s are not just chasing their competitors in leading technologies but must ensure the product delivered exceeds the quality standards. Hence, my topic today focuses on two entities (QA &DM)to create a long-lasting solid relationship like n other.

Making Quality Assurance work for:

• Customer Journeys – Testing each critical point of the customer journey and beyond

• Micro Moments – Testing the boundary levels of the consumer’s micro moments. What makes them tick; when, why and how?

• Search Engine Optimization- Ensuring the options display the intended results. Ensure testing covers similar or potential results

• Marketing Automation – Creating automated scenarios that covers your high-risk areas in the platforms

• Artificial Intelligence – Implementing and testing an AI that is useful

Digital Marketing will never be able to reach its highest potential without high quality testing standards. A well0suited relationship.

Speaker Profile

15+ years professional experience in IT operations, Testing & Business Processes (Business Analyst).

Specialties: Test Management,Business Analysis ,Software Testing,Incident Management, ITIL,SQL/Oracle

X Topic Abstract

Amar is speaking on the evolution of Marketing from the past upto its practical application and active use in business today. His talk will take the audience on a future-focussed "digisolomoclo" journey... providing a snapshot of modern marketing through a 5C lens = Channels | Content | Community | Care | CX. According to Amar, "these 5Cs are the fundamental pillars of marketing across all industries, demographics and cultures."

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Digital Heroes™ : The Future of Customer Experience Why crafting a distinctive 3-dimensional digital personality with appealing character traits is such a crucial component to creating a truly engaging and customer-centric interactive experience.

This talk will present key learnings and thought leadership on this dynamic and innovative digital technology, and will include use case examples & video content to showcase how interactions with Digital Heroes can change the way customers engage with brands

X Topic Abstract

1. Social Media vs social
2. 3 levels of being social in social media
3. How do you build memory and loyalty to your users by being social?

Speaker Profile

Seann is an award-winning speaker, certified coach and digital marketing strategist. Seann's previous experience encompasses public relation events specialised in campaign strategy and creativity, marketing communication, key visual branding, event management for corporate clients of Fortune 500 companies, hence develop himself highly skilled in solution selling and digital creative campaign. Seann is passionate in Agile UX/UI and learning experience (LX) design. He is currently extending knowledge into AI, alongside with research on digital user happiness by design. He is also a well-known UX happiness speaker.

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Our Sponsors

Use this opportunity to improve the visibility of your organization

Instant Sponsorship
Avail instant sponsorship at just USD 2000

Instant sponsorship includes
• Branding of your company as Bronze Sponsor – Company's Logo on the event page with cross link to your website.
• One Speaking Slot (45 min -non sales talk).
• 10% discount on registration fee for any delegate from your organization.
• Full day attendance at the event with lunch
• 1 x Roll up stand / Brochure distribution at the event
• Online Interview post of your company's senior executive at our media portal

For Silver, Gold Platinum & Titanium Sponsorship opportunites, please request for Sponsorship Brochure via email at contact@1point21gws.com, naveen@1point21gws.info

Our Sponsors


Media Partners


       

Digital Marketing Partner




Marketing Partner




Promotional & Media Partners


    

Our Past Sponsors


Media Partner



Sponsors






Our Speakers


Amar Trivedi

Social Innovation + Community Engagement Manager

Foodstuffs New Zealand


Pip Simeon

Partner Marketing Lead

Microsoft New Zealand


Penny Soo

Founder

Penny Soo Branding


Penny Soo

Founder

Penny Soo Branding


Ankita Dey

Asia Pacific President

Innovitas


Dr. Ratneesh Suri

Senior Management Consultant

SAS


Priya Balachandran

QA Capability Manager

Datacom


Shailen Vandeyar

CEO

Vandeyar Group


Kirrily Denny

Head of Conversation & Persona Design

Soul Machines


Seann Lautner

Director

Institute of Digital Marketing New Zealand


Gabby Steyn

Head of Marketing

Plan B Limited

Want to become a speaker Please register here Register

Our Pricing

Group of three or more(Early Bird)

NZD 362

Till January 31, 2019
Group of three or more(Standard)

NZD 434

Till March 19, 2020
Individual(Early Bird)

NZD 577

Till January 31, 2019
Individual (Standard)

NZD 722

Till March 19, 2020


Our Testimonial

FAQs

Who can attend Digital Marketing Summit in Auckland?

You should seriously consider attending the Digital Marketing, if you are in one or more of these areas:
Innovators, senior marketers and branders, entrepreneurs, digital executives and professionals, web & mobile strategists, designers and web project managers, business leaders, business developers, agency executives and their teams and anyone else who operates in the digital community will attend to learn and leverage digital, mobile, and social media marketing etc.
Plz let me know what all other details you need from me.

Why to attend Digital Marketing Summit in Auckland?

Understand the state of development of Digital Marketing technology by exchanges, clearing houses, central counter parties and payment systems, and what it means for you.

What will you learn about?

Detecting where underlying problems and frictions exist in your organisation that will be alleviated by Digital Marketing technologies. Using Digital Marketing as a tool for innovation across your organisation

Are there any prerequisites to attend this program?

No

Do I need to register for the event?

Yes, all conference attendees must register in advance to attend the event.